Helping health, wellness, and personal development brands grow with strategic systems and scalable solutions.

From affiliate management to streamlined operations, I support long-term, sustainable growth without the overwhelm.

Services

Services

Services

Real support for real growth—clear systems, aligned strategy, and no fluff

Why me?

Why me?

Why me?

If you’re looking for someone you can count on, who listens, thinks things through, and genuinely wants to see you succeed, you’re in the right place.

Other Freelancers & Consultants

They only do what’s asked.

They wait for instructions and miss chances to add real value.

They only do what’s asked.

They wait for instructions and miss chances to add real value.

They only do what’s asked.

They wait for instructions and miss chances to add real value.

They’re great at one thing, but that’s it.

They don’t connect the dots across strategy, tech, or user experience.

They’re great at one thing, but that’s it.

They don’t connect the dots across strategy, tech, or user experience.

They’re great at one thing, but that’s it.

They don’t connect the dots across strategy, tech, or user experience.

They need a lot of hand-holding.

More check-ins, more reminders, more stress for you.

They need a lot of hand-holding.

More check-ins, more reminders, more stress for you.

They need a lot of hand-holding.

More check-ins, more reminders, more stress for you.

They fix surface stuff, not the root cause.

Things look okay for now, but deeper issues stay unsolved.

They fix surface stuff, not the root cause.

Things look okay for now, but deeper issues stay unsolved.

They fix surface stuff, not the root cause.

Things look okay for now, but deeper issues stay unsolved.

They wait to act.

Instead of anticipating problems, they respond after the fact.

They wait to act.

Instead of anticipating problems, they respond after the fact.

They wait to act.

Instead of anticipating problems, they respond after the fact.

They don’t really get your space.

You spend more time explaining than moving forward.

They don’t really get your space.

You spend more time explaining than moving forward.

They don’t really get your space.

You spend more time explaining than moving forward.

What It’s Like to Work with Me

Strategic & Practical

I connect the dots and then roll up my sleeves. Whether it’s affiliate management, email flows, tech setup, or an event, I know how to get things moving and keep them steady.

Strategic & Practical

I connect the dots and then roll up my sleeves. Whether it’s affiliate management, email flows, tech setup, or an event, I know how to get things moving and keep them steady.

Strategic & Practical

I connect the dots and then roll up my sleeves. Whether it’s affiliate management, email flows, tech setup, or an event, I know how to get things moving and keep them steady.

Big-Picture Thinker

I’ve worked across marketing ops, automations, content, support, and more. I see how everything connects, and I love helping it all run more smoothly.

Big-Picture Thinker

I’ve worked across marketing ops, automations, content, support, and more. I see how everything connects, and I love helping it all run more smoothly.

Big-Picture Thinker

I’ve worked across marketing ops, automations, content, support, and more. I see how everything connects, and I love helping it all run more smoothly.

Self-Starter Energy

You won’t need to manage me. I take initiative, notice what’s needed, and follow through—without dropping balls or waiting to be told.

Self-Starter Energy

You won’t need to manage me. I take initiative, notice what’s needed, and follow through—without dropping balls or waiting to be told.

Self-Starter Energy

You won’t need to manage me. I take initiative, notice what’s needed, and follow through—without dropping balls or waiting to be told.

Thoughtful Problem Solving

I’ll ask smart questions, stay curious, and suggest solutions that actually help—no quick fixes that don’t last.

Thoughtful Problem Solving

I’ll ask smart questions, stay curious, and suggest solutions that actually help—no quick fixes that don’t last.

Thoughtful Problem Solving

I’ll ask smart questions, stay curious, and suggest solutions that actually help—no quick fixes that don’t last.

Organized & Grounded

I bring structure, calm, and reliability. I keep the details handled so you can stay focused on the big picture.

Organized & Grounded

I bring structure, calm, and reliability. I keep the details handled so you can stay focused on the big picture.

Organized & Grounded

I bring structure, calm, and reliability. I keep the details handled so you can stay focused on the big picture.

Deep Experience in Health, Wellness, and Personal Development

I’ve spent years supporting brands in health, wellness, supplements, and personal development, so I understand the space and care deeply about it.

Deep Experience in Health, Wellness, and Personal Development

I’ve spent years supporting brands in health, wellness, supplements, and personal development, so I understand the space and care deeply about it.

Deep Experience in Health, Wellness, and Personal Development

I’ve spent years supporting brands in health, wellness, supplements, and personal development, so I understand the space and care deeply about it.

Reliable & Meticulous

You can count on me for work that’s polished and intentional. I take pride in delivering quality because it matters.

Reliable & Meticulous

You can count on me for work that’s polished and intentional. I take pride in delivering quality because it matters.

Reliable & Meticulous

I deliver work that is polished, proofed, and professional. You can trust that things will be done right.

Supportive Communication

I don’t just listen—I really hear you. I ask the right questions, clarify when needed, and make sure we’re aligned every step of the way.

Supportive Communication

I don’t just listen—I really hear you. I ask the right questions, clarify when needed, and make sure we’re aligned every step of the way.

Supportive Communication

I don’t just listen—I really hear you. I ask the right questions, clarify when needed, and make sure we’re aligned every step of the way.

Adapt & Improve

I tailor my approach to your needs and your audience. And I always stay open to refining things as we go.

Adapt & Improve

I tailor my approach to your needs and your audience. And I always stay open to refining things as we go.

Adapt & Improve

I tailor my approach to your needs and your audience. And I always stay open to refining things as we go.

Transparent & Trustworthy

I keep it real. I’ll tell you what’s working, what’s not, and offer clear, honest guidance—with no hidden agendas.

Transparent & Trustworthy

I keep it real. I’ll tell you what’s working, what’s not, and offer clear, honest guidance—with no hidden agendas.

Transparent & Trustworthy

I keep it real. I’ll tell you what’s working, what’s not, and offer clear, honest guidance—with no hidden agendas.

Genuinely Invested

I care about what you’re building, and I bring that energy to every part of the project.

Genuinely Invested

I care about what you’re building, and I bring that energy to every part of the project.

It Matters to Me

I genuinely care about what you’re building, and I’m in it with you.

Connected to a Solid Network

Need extra help? I know some great people—designers, copywriters, and more—and I’m happy to bring them in if you need them.

Connected to a Solid Network

Need extra help? I know some great people—designers, copywriters, and more—and I’m happy to bring them in if you need them.

Connected to a Solid Network

Need extra help? I know some great people—designers, copywriters, and more—and I’m happy to bring them in if you need them.

How it works

How it works

How it works

The way I work is thoughtful, collaborative, and made to support you from the very start.

01

Book a Free Call

Choose a time that works for you and tell me a bit about what you’re looking for. The first call is completely free—no pressure, just a relaxed conversation to see if we’re a good fit.

Book a Free Call

Choose a time that works for you and tell me a bit about what you’re looking for. The first call is completely free—no pressure, just a relaxed conversation to see if we’re a good fit.

Book a Free Call

Choose a time that works for you and tell me a bit about what you’re looking for. The first call is completely free—no pressure, just a relaxed conversation to see if we’re a good fit.

Tailored Plan & Proposal

After our call, I’ll send over a clear plan and transparent pricing. Whether it’s a one-off project or ongoing support, you’ll know exactly what to expect.

Tailored Plan & Proposal

After our call, I’ll send over a clear plan and transparent pricing. Whether it’s a one-off project or ongoing support, you’ll know exactly what to expect.

Tailored Plan & Proposal

After our call, I’ll send over a clear plan and transparent pricing. Whether it’s a one-off project or ongoing support, you’ll know exactly what to expect.

02

03

Support & Collaboration

Once we begin, I’m all in. I’ll take the lead where it helps, stay in close communication, and keep things moving through to the finish line—and beyond.

Support & Collaboration

Once we begin, I’m all in. I’ll take the lead where it helps, stay in close communication, and keep things moving through to the finish line—and beyond.

Support & Collaboration

Once we begin, I’m all in. I’ll take the lead where it helps, stay in close communication, and keep things moving through to the finish line—and beyond.

A bit (more) about me

A bit (more) about me

A bit (more) about me

Just me—wearing lots of hats, showing up with care.

Hi, I’m Christina Parpoula—the person behind Sure Thing.

For over six years, I’ve been working remotely with global teams, most recently supporting a health and wellness company in producing large-scale docuseries and managing their digital operations and affiliate relationships. The brand also offers its own supplement line, giving me hands-on experience across both content and product-focused strategies.

Before stepping into the remote world, I spent eight years in the sales and marketing department of an office chair manufacturing company, where I first discovered how much our environment affects our well-being. That experience sparked a lasting passion for wellness. I later worked at a Pilates studio and as a spa manager, gaining deeper insight into mind-body alignment and how thoughtful experiences can uplift everyday life.

My academic background blends an international perspective with practical business insight. I completed the International Baccalaureate at the American College of Thessaloniki, earned a Business Administration degree from the University of Kent in Canterbury, England, and graduated with a Master’s in Project Management from OBS & the University of Barcelona—with a final grade of 9.7/10.

After my studies in England, I dove into software like AutoCAD, Photoshop, Corel, HTML, Flash, and Dreamweaver—some now vintage, but they gave me a head start in tech fluency. Since then, I've continued expanding my toolkit across platforms and systems, fueled by curiosity and a drive to learn.

I thrive in roles that combine strategic thinking with hands-on execution, and I’ve always stayed excited, adaptable, and eager to share what I learn.

I started Sure Thing to bring all of this together—to help purpose-driven brands grow with clarity and care.

The name? It’s the mindset I bring to every collaboration. I follow through, take ownership, and find a way to make things happen—thoughtfully, efficiently, and with heart. If we align on a goal, you can trust I’ll treat it like it’s already done—a sure thing.

FAQ

FAQ

FAQ

Answers to your most common questions

What kind of businesses do you work with?

I work with brands in wellness, health, supplements, and personal development—especially those offering digital products, running docuseries, or building online events. But if our values align and you believe I can help, I’m open to chatting!

Do you offer one-time help or ongoing support?

How much do your services cost?

What tools and platforms do you use?

Can you work with my team?

What’s your availability like?

What if I’m not sure what I need yet?

I’m not in Europe—can this still work?

What kind of businesses do you work with?

I work with brands in wellness, health, supplements, and personal development—especially those offering digital products, running docuseries, or building online events. But if our values align and you believe I can help, I’m open to chatting!

Do you offer one-time help or ongoing support?

How much do your services cost?

What tools and platforms do you use?

Can you work with my team?

What’s your availability like?

What if I’m not sure what I need yet?

I’m not in Europe—can this still work?

What kind of businesses do you work with?

I work with brands in wellness, health, supplements, and personal development—especially those offering digital products, running docuseries, or building online events. But if our values align and you believe I can help, I’m open to chatting!

Do you offer one-time help or ongoing support?

How much do your services cost?

What tools and platforms do you use?

Can you work with my team?

What’s your availability like?

What if I’m not sure what I need yet?

I’m not in Europe—can this still work?

Book a free 45' call to explore your goals and how I can help.